Visit Sofia participated in the international tourism exhibition EMITT 2025, Istanbul

Visit Sofia (Sofia Tourism Administration) presents tourism opportunities that Sofia - the capital of Bulgaria provides at one of the five most prestigious tourist exhibitions in the world - EMITT 2025, which takes place from 5.02 to 7.02.2025 in Istanbul,Turkey. The focus of the participation is a specially prepared brochure in Turkish.

Taking part in the forum is crucial for expanding opportunities for partnerships and strengthening Sofia's place as a preferred tourist destination - unusual, exciting, European. Turkey is in the top 3 countries that generated the most visits to the capital - approximately 51,000 for the past year 2024 compared to 46,000 for the previous year 2023.

By the end of February, Visit Sofia (Sofia Tourism Administration) will also participate in the International Tourism Exhibitions Sajam Turizma in Belgrade, Serbia, TTR (spring edition) in Bucharest, Romania, Ferie for alle (Danish Travel Show) - Herning, Denmark and Conventa - Ljubljana, Slovenia.

The participation of Visit Sofia (Sofia Tourism Administration) in the prestigious forums contributes to the establishment of the capital as an attractive destination and strengthens existing partnerships and the development of sustainable tourism in the region.